> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trychainshift.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Usage guide

> Four prompts to diagnose your brand's AI visibility, find content gaps, compare competitors, and track trends

Once you have connected Chainshift to an AI tool (Claude, Cursor, etc.) via [MCP connect](https://docs.trychainshift.ai/en/mcp/connect.md), all you need to do is paste the prompts below in order. The agent handles registration, collection, and aggregation for you.

## 1. How does AI see your brand

Change the three lines of brand information and paste. The agent does everything from writing the prompts your customers would ask, to collecting answers, to organizing the results.

First diagnosis: from brand registration to a mention report

Diagnose my brand's AI search visibility.

* Brand: Chainshift (Korean: 체인시프트)
* Website: [https://trychainshift.ai](https://trychainshift.ai)
* Product: AI search optimization (GEO) platform

Register this brand in Chainshift, then write and register 10 prompts that customers might ask an AI. Use prompts that ask for recommendations, comparisons, or how-tos, not prompts that contain the brand name. Collect answers from every model available on my plan, and when it finishes, summarize in a table whether the brand was mentioned and which sources were cited, per prompt and per model.

Collection usually takes a few minutes. After the agent confirms completion, it summarizes the results like this.

| Prompt | ChatGPT | Perplexity |
| - | - | - |
| Which GEO solutions in Korea are worth recommending? | Mentioned · 1 citation of our site | Not mentioned |
| Comparing AI search visibility measurement tools | Mentioned (ranked 3rd) | Mentioned |
| How can a brand get cited in AI answers? | Not mentioned | Not mentioned |

> [!TIP]
>
> The key is to leave the brand name out of the prompts. Customers ask AI about
> their problems, not about your brand, so mentions in prompts without the brand
> name show your real exposure.

## 2. What content is missing

Prompts where you were not mentioned are your content targets. The fan-out the AI actually performed while building its answer and the sources it cited instead give you hints.

Content gaps: find the content you need to create

For the prompts where my brand was not mentioned, summarize the queries the AI actually searched and the sources it cited instead. Based on that, suggest content topics we should create.

How to read the results:

* **No mention at all**: you either have no content on that topic or the AI cannot find it.
* **Mentioned, but your own site is not cited**: the AI is introducing you based on third-party content. Check which sources are cited and strengthen your own content.
* **Fan-out**: the fan-out queries the AI searched are also a list of content you should create.

## 3. How you compare to competitors

Contrasting competitor mentions in the same answer data shows your relative position.

Competitor comparison: mention rate and citations side by side

Register the competitor \[competitor name] as a brand too. In the collected answers, compare our mention rate and citation count with the competitor's per model, and show which sources were cited in the answers that mentioned only the competitor.

## 4. Measuring improvement

After strengthening your content, collect again with the same prompts to check for changes. Keeping the same prompt set is the precondition for comparison.

Trend tracking: compare with the previous collection

Run answer collection again with the registered prompts. When it finishes, compare with the last collection and summarize the change in mention rate per prompt and per model.

## Narrowing the scope

Add conditions to your prompt and the agent applies them as written.

* *"ChatGPT answers only"*: a specific model
* *"Only prompts in the 'GEO monitoring' set"*: a specific prompt set
* *"Only answers from the last month"*: a time range

## Going deeper

> [card] [REST API](https://docs.trychainshift.ai/api-reference/overview.md)
>
> When you need programmatic access, such as custom aggregation or dashboard integration


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